Only fools rush in.

The world is busy. It moves at a blistering pace. Yet, some things should never be rushed. One of those is digital marketing. Slow down, spend some time exploring my site and then if you like we can have a chat about how I can make digital marketing work wonders for your business.

I’d really like to help.

Strategy

I like jigsaws. Getting the right pieces of a jigsaw in place can be tricky, much like crafting an effective digital marketing strategy. Have a click about below to find out about my approach to completing your jigsaw.

  • Inside knowledge

    I like to get under the skin of your business, its team and customers. A series of face-to-face consultations ensure I have the inside knowledge required to design a strategy that truly reflects your needs.

  • An integrated approach

    Social media and content marketing are specialties of mine, however I look at the full digital marketing mix when crafting your strategies. I can even take into account your PR and ‘above the line’ activity to ensure a well-rounded solution.

  • Scalability

    My strategies take a scalable approach, meaning that you can ramp up your activity as the strategy takes effect. An ‘all guns blazing’ approach is rarely sensible!

  • Truly measurable

    You need to know exactly what your digital marketing strategy is returning - I am an analysis junkie and your strategy will clearly define KPIs and how they will be measured.

  • Ask me about strategy

Delivery

Once I’ve completed your strategy, you may need help to deliver it. I work with a team of amazing associates, who together with me can take on the task of bringing your strategy to life. See below for delivery areas.

  • Social media management

    It takes the right skills and experience to make the most of social media. I’ll pick an amazing associate that suits your needs to deliver your social media in partnership with yours truly. A flexible approach that will ensure your social soars. I personally handle social media advertising strategies, meaning we can offer your the full social package.

  • Content creation

    I’ve got access to a plethora of talent - writers, video specialists and designers who can take your content strategy and bring it to life. They know their content onions!

  • Search engine optimisation

    Seeking sterling search engine results? I can help, in a nice ‘white hatty’ fashion. Content driven SEO with your audience in mind. Google will love you.

  • Paid digital activity

    I partner with an incredible agency that specialise in Google Adwords, re-marketing, programmatic and the full paid gambit. They’re the paid ying to my organic yang.

  • Ask me about delivery

Case studies

Meet Mike

The Blog

Social media training in Edinburgh on May 27th 2015. A half day session with Mike McGrail for £109. Practical skills, insights and much more!

Get in touch

Training

We offer bespoke training courses in social media and content marketing. Contact us to find out more.