Mike McGrail

Digital Marketing Consultant

Portrait of Mike McGrail

Hi, I’m Mike McGrail

I started Velocity Digital in 2012 with the aim of helping businesses of all shapes and sizes understand and make the most of the many opportunities digital marketing offers. I do this by working closely with my clients to deliver truly effective and measurable marketing strategies, while ensuring a creative and innovative approach at all times. I get a real sense of satisfaction when I see businesses progress due to the work we do together.

What type of businesses have I worked with?

Everything from medical products to tourist attractions, however, whisky and spirits brands are a specialist area for me.

I've worked/work with The Macallan, Highland Park, Balblair, The Scotch Malt Whisky Society, Isle of Harris Distillers, The Famous Grouse, Mackinlay's Shackleton, Brugal Rum and many more!

"The output from our engagement with Mike continues to serve us well a year on. A great value piece of work" - Simon Erlanger, MD, Isle of Harris Distillers.

I've also worked with a number of tech companies, including Skyscanner, Float, Amiqus, Intelligent Point of Sale, Criton Apps, deltaDNA and ECG On-Demand.

"We engaged with Mike to deliver an audit of our digital marketing activity, across social media (paid and organic and content marketing. The final product was a highly detailed assessment that included actionable advice for the improving our marketing return. I was impressed at the lengths Mike went to learn about our business and industry and enjoyed the process." Mark Robinson, CEO, Delta DNA.

It started in 2007…

At the time, I was working in a small digital marketing agency, managing Google Adwords campaigns and running SEO (search engine optimisation) strategies for a diverse range of clients. The digital marketing field was still in its relative infancy back then, and as it has matured, I’ve been immersed within it, either while working within agencies or ‘in-house’ roles.

Spreading the word

I’ve been lucky enough to have been invited to speak at many conferences and appear across the media over the years and I love sharing my experience and insights with audiences from all manner of backgrounds. You can find out more about my event speaking here.

A little bit more about me

It’s a little known fact that I invented trees, horses and teeth. When not working in the pixelated world, I enjoy fine whisky, travel and spending time with my family and friends. I’ve been a DJ, football coach, band manager and club promoter in my time (outside of my actual career!) and firmly believe that fortune favours the brave.

Would you like to work together?

I’d love to talk about you and your business, so please feel free to call me on 07807356677 or email m.mcgrail@velocitydigital.co.uk.

My podcast

You can also listen on iTunes.